Looking for me?
Quick intro. I am Bas Brand. I am hired or acquired by brands that are on a mission; making impact for people, society and our planet.
I have been the fire-starter of marketing and business transformations for over 20 years now. I have worked for organisations of all sizes and shapes, in very different markets: as a consultant, executive coach and member of the leadership team.
Get closer
Today: CMO at KWF
At the moment I am full-time employed at The Dutch Cancer Society KWF as their Chief Marketing Officer. KWF funds research into better cancer treatments and detection methods. We also strive for a shift in cancer prevention and a better quality of life for patients and their loved ones.
I am drawn to highly ambitious people, driven by curiosity and optimism.
Branded before
Consultancy, interim management & executive coaching
Retail | FMCG | Financials | Public sector | Service providers | Foundations and associations | Media | Healthcare
Albert Heijn
T-Mobile
TMG
Interbank
MWG
TheEarlybirds
Philadelphia
Parnassia
OnMarc
Bouwinvest
Unilever
デンヨー
MinBZK
MinVROM
MinAZ
Pentax
InHolland
ABIRD
Branded before
Consultancy | Interim management | Coaching
Retail | FMCG | Financials | Public sector | Service providers | Foundations and associations | Media | Healthcare
“A very creative mind that can think beyond the boundaries within which an organization is used to looking.”
“Bas has a contagious enthusiasm.”
“Bas is a pro-active, enthusiastic and professional senior with astrong commercial drive.”
“Bas makes us stretch as much as possible. He dares to ask the most critical questions.”
“A true firestarter.”
“Bas is analytical, result-oriented and decisive.”
“A lot of Business acumen!”
“Bas is very creative, positive, relaxed and result-oriented at the same time.”
“Additonal value is his extraordinary creativity.”
“Bas breaks through routines and dares to tackle underlying problems.”
Featured in media: Business Insider | ING Newsroom | Adformatie | Emerce | Marketing100 | Gouden Loekie | Interview CMO Studio | Interview MarketingTribune | Marketingfacts